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Tag: website redesign
Posted In: B2B Marketing Agency , Digital Marketing , Marketing for Manufacturers , Uncategorized , Web Development , Web Site Design , Website Redesign

Client Spotlight: Armstrong Chemtec 

Armstrong Chemtec's refreshed online presence is a testament to IQnection’s excellence and proficiency in creating websites for manufacturers and engineers. By leveraging IQnection's skills in website design and SEO optimization for manufacturers, Armstrong’s website serves as a gateway to their unparalleled expertise and global reach.   

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Posted In: Digital Marketing

B2B Marketing Missteps on the Naughty List

The holiday season is upon us, and while many are busy decking the halls and singing carols, it’s also an excellent time for business-to-business (B2B) marketers to reflect on this year’s campaign decisions. But instead of a merry recap, let’s jingle all the way through the marketing missteps that made it onto our marketing team’s […]

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Posted In: ecommerce , Marketing for Manufacturers , Web Development

The Best Ecommerce Marketing Strategies to Empty Your Warehouse for the New Year

As we approach the New Year, we hear from many ecommerce businesses facing a common challenge: how to clear out the old inventory to make room for the new. With the right marketing strategies, you can achieve this goal and set the stage for a prosperous year ahead. In this post, we’ll explore our best […]

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Posted In: Digital Marketing

15 Digital Marketing Toys and Tools for Your Holiday Wishlist

As the holiday season approaches, it’s the perfect time to start thinking about your company’s digital marketing strategy for the New Year. When digital trends are ever-shifting, staying ahead of the curve is crucial for driving engagement, leads, and sales. In this post, we’re sharing a sleigh full of exciting digital marketing tools, widgets, and […]

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Posted In: Data Analysis

GA4 in 2024: Transforming How We Conceptualize Multi-Platform Data

Understanding how your audience interacts with your website, social media, and online ads shapes a growth-driven digital marketing strategy. Until recently, Google’s Universal Analytics (UA) had been a go-to tool for gathering insights from these various platforms, but it had limitations. Imagine viewing an expansive landscape through a telescope. You get a clear view of […]

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Posted In: ecommerce , General Marketing , Web Development , Web Site Design , Website Redesign

How to Prepare Your Ecommerce Shop for the Holiday Rush

With the festive season approaching, it’s time to prepare your ecommerce shop for the busiest time of the year. To ensure you’re ready to meet demand and maximize sales, we’ve put together a holiday-ready checklist. From website optimization to customer engagement, these ten steps will help you capture the hearts and wallets of holiday shoppers […]

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Posted In: Growth Driven Design , Solution , Web Development , Web Site Design , Website Redesign

How to Choose the Right Web Design Strategy for Your Business

Has your website lost its spark? Maybe it’s not delivering the expected results or has strayed from the core of your company’s brand identity. If these concerns are niggling at you, a web design overhaul could be just the rejuvenation your site needs.

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Posted In: Growth Driven Design , Solution , Uncategorized , Web Site Design

A Step-by-Step Guide to Growth-Driven Design

Growth-driven design (GDD) has emerged as a powerful web design methodology centered on continuous improvement instead of the traditional one-time, static approach that can be expensive and time-consuming. By following the three key steps of GDD—website strategy, launch pad, and continuous improvement—you can create an ever-evolving website that delivers superior user experiences and drives sustainable […]

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Posted In: Marketing for Manufacturers , Web Site Design

The Best Industrial Website Design Examples of 2023 

First impressions are everything, especially when you market your industrial business online. Even in industrial and manufacturing businesses where sales are based on relationships and trust, a great website is crucial.

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Posted In: Marketing for Manufacturers , Web Site Design

The Most Important Pages on Your Manufacturing B2B Website 

As a manufacturer looking to establish or expand sales relationships, you should put equal emphasis on creating an effective website as you do on other aspects of digital marketing. In fact, it is more important to upgrade an outdated website than to expand to organic or paid media campaigns. 

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