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Posts about Brand Story Telling
Hiring Top Talent in B2B Manufacturing
According to an October 2023 study, 77% of employers are not able to fill job vacancies. Hiring top talent is a crucial aspect of any business, and B2B manufacturing is no exception. In today’s competitive job market, it’s essential to have a solid hiring strategy in place to attract the best candidates. In this blog, […]
American Heroes: Spotlight on Veterans in US Manufacturing
Each Veterans Day, we are reminded of the sacrifices countless individuals make to serve our nation. While many narratives emphasize their active-duty roles, there’s a lesser-known story: the incredible impact veterans make in our economy, specifically in the American manufacturing sector. This article honors these veterans, highlighting their invaluable contributions and the potential they bring […]
Email “Recipes” & Workflows for Sales Outreach
Email marketing remains one of the most powerful and direct ways to connect with your audience. Particularly for sales outreach, email can work wonders when crafted correctly. Think of your email marketing strategy as a recipe – with the right ingredients and method, you’ll cook up success.
Ditch Traditional Web Design
Traditional website design is outdated and can result in a long turn around time. Growth Driven Design (GDD) is the solution.
What is a Marketing Plan & Why Business Owners Need to Have One!
A marketing planning session is a key meeting in which a company's marketing team and leadership come together to strategize and plan the marketing efforts for the upcoming year. This session is an opportunity for the team to review the current state of the company's marketing efforts, set specific goals for the year, and create a plan for how to achieve those goals.
The Importance of Building a Strong Brand for your Manufacturing Business.
Your brand is the face of your company and it's what sets you apart from the competition. It's what customers remember and what they associate with your products and services. A strong brand can help you attract new customers, retain existing ones, and increase your company's overall value. So, how do you go about building a strong brand for your manufacturing business? Here are some tips to help you get started:
How Often Should You Blog?
There are many factors that determine how often you should be blogging in order to get the best results. In this post we’ll discuss what they are and how often you should be doing them in order to see results! Blogging is a great way to share your knowledge and grow a personal brand, but it’s also an effective marketing tool. In fact, according to Hubspot, blogging can increase website traffic by up to 304 percent, which makes it one of the best ways to generate new leads, build trust with customers and improve search engine rankings.
Boost Traffic In 2023: 6 Content Tips For Your Website
Have you ever left your doctor’s office with notes full of five-syllable words ending in -ostomy or -ology? When you get home you probably spent more time googling definitions than you spent with the doctor. I mean why couldn’t the doctor have just said “toe” instead of “metatarsals”? While that is obviously an extreme example - I imagine most doctors say “toe”, it illustrates my point. Is your business a "metatarsal" or "toe" kind of business? More importantly: Is your website more complicated than it needs to be?
Search Engine Optimization (SEO)
Reach your customers
Digital Marketing - Content that sells
Providing a little insight
