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With custom website content, you can attract more of your target audience, keep them engaged and encourage them to take the desired action. A specialized content creation company can also help you gather more information about your target audience. As a leading digital marketing agency in Pennsylvania, we understand your content needs. Our team creates highly informative and engaging content that establishes your branding and resonates with your readers.
Website & Landing Page Content
We create compelling content for your website and landing pages, with the aim of improving conversions through targeted messaging. Our content creation services are focused on conveying a unique and clear selling proposition, creating the most engaging visual representations of your offer, and communicating the benefits, interspersed with compelling calls to action.
Blogs
Our content writing services extend to engaging blog content. We choose topics based on what your users would want to read. We research competitor content and work on outdoing it. From hooking intros and images to scannable, conversational content based on search engine optimization, we ensure the visitors read till the end. This helps drive conversions and strategic link-building.
Website content refers to the text, audio, and visual content put up on your website to inform the visitors about your offerings and their value. It includes content for a website’s home page, category pages, product pages, and blogs.
Landing page content is written for a standalone web page that a visitor lands on after he/she clicks through from an advertisement, email, or other digital sources. It’s important to use the strategy of landing pages to get more traffic and drive conversions.
A blog is a digital journal that offers regularly updated content about topics relevant to your domain. It shows information in reverse chronological order to put the most recent topics on the top for users to relate them to the current times. Blog posts are written in a conversational style to be engaging. The blog is incorporated into the website where you display your offerings.
We conduct extensive research to get keywords based on what your local audience search for related to your domain. We use social media to understand local trends and needs. Then we create blogs based on our findings to optimize them for local SEO content creation.
Search engine optimization (SEO) is vital since it increases your website’s visibility through proper usage of relevant keywords and strategic link-building. As your website gets more traffic, its ranking goes up.
Your website content can earn more inbound links by being highly relevant to target users’ needs, having a strong voice, backed by extensive research and analysis, having optimal keyword usage, and sometimes, showcasing influencers and experts from your domain